Tavas was founded in Jerusalem on October 14, 1986, with a vision to become a people-centered brand that provides a respectful and dignified workplace for cleaning employees, alongside strong operational and commercial capabilities. Four decades later, with 4,000 employees and managers providing cleaning and hygiene services across Israel, Tavas marks 40 years of activity. Ilan Shimoni, CEO and Founder of Tavas, reflects on the vision that guided the company’s establishment, the values that have accompanied it throughout the years and the people who turned that vision into reality.

“With great humility and gratitude, Tavas marks 40 years since its establishment. Founded and legally registered in Jerusalem, it was born ‘pure, clear and bright’, carrying with it a fresh vision: to become a people-centered brand, a respectful and dignified professional home for cleaning employees in Israel, while also building a strong and meaningful operational and commercial presence for all its stakeholders.

Four decades later, that vision has become a solid reality, deeply rooted in the ground. Today, Tavas employs 4,000 employees and managers who provide cleaning and hygiene services throughout Israel with determination, dedication and commitment to purpose, through the challenges, achievements and changes the country has experienced over the years.”

Four Decades of Commitment to Values

Throughout its 40 years of activity, Tavas has developed as a brand committed to the rule of law, ethics, human and social sensitivity, a cleaner planet, technological innovation for its employees and clients, and public and civic order.

These principles are not merely statements. They represent an organizational way of life that guides the company’s activity day after day, year after year.

Tavas, one of Electra FM’s longstanding companies, is a people-centered and operational brand that forms a central and integral part of Electra FM’s activity and vision.

A Company Built for Generations

Over the years, Tavas has demonstrated that it belongs among companies built to endure, supported by the values-driven and human DNA of its employees, managers, founders and shareholders, both today and across generations.

Looking Ahead to the Next Four Decades

“Together, we wish our unique legal and human entity at least another four decades of meaningful, responsible, professional, progressive and groundbreaking activity for the benefit of our employees, clients, stakeholders and shareholders,” says Ilan Shimoni.

He concludes by expressing deep gratitude to everyone who continues to support and contribute to the important, ongoing and shared journey of Tavas.